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Apple shipped 600,000 HomePods in Q1: But it's still dwarfed by Amazon, Google

Video: Will Apple’s HomePod make it in a crowded sensible speaker marketplace?

Apple shipped round 600,000 HomePod audio system within the first quarter of 2018, in step with a brand new estimate of the smart-speaker marketplace through Technique Analytics.

Apple, a latecomer to the sphere, is now the fourth-largest dealer through shipments, at the back of Amazon, Google and Alibaba.

In spite of briefly emerging to fourth spot, Apple remains to be a ways at the back of Amazon and Google, which in combination account for 70 % of the smart-speaker marketplace.

Chief Amazon doubled year-on-year shipments to 4 million sensible audio system and took a 43.6 % proportion of the nine.2 million devices shipped this quarter through all distributors, in step with Technique Analytics.

Google, in 2d position however with year-over-year enlargement of a whopping 709 %, shipped 2.four million, accounting for a 26.five % proportion. Apple’s 600,000 devices constitute six %.

Alibaba and Xiaomi bought 700,000 and 200,000, respectively, whilst a number of unnamed distributors shipped 1.three amounting to 13.nine % of devices. Significantly, this crew’s shipments grew 806 % and, with Apple, helps dilute Amazon’s and Google’s dominance.

The analysis corporate notes that the mixed Amazon and Google proportion of smart-speaker shipments has fallen from 82 % final quarter and 94 % a yr in the past.

Apple introduced HomePod gross sales in February, so its determine handiest covers two months. Then again, the tool reportedly is not the hit Apple was hoping for. Apple Retailer employees just lately advised Bloomberg that HomePod stock is piling up.

Slice Intelligence reported on the time that Apple at release bought 9 occasions as many devices than the Sonos One, 11 occasions greater than the Google House Max, however 19 % beneath Amazon Echo Display’s release weekend.

In spite of an preliminary pre-order pushed burst, HomePod gross sales have briefly slowed, in step with Slice’s knowledge, which signifies the HomePod accounted for simply zero.four % of all gross sales. Amazon’s $49 Echo Dot has a 43 % proportion.

Whilst opponents have a couple of audio system at other value issues Apple handiest has one at a hefty $349.

Added to this, it is just to be had within the US, UK, and Australia, and the speaker introduced with out multi-room give a boost to, which Apple plans to permit later this yr by way of a device replace.

However Apple would possibly want to do a lot more paintings on Siri prior to the HomePod can come with reference to audio system powered through Alexa and Google Assistant.


Technique Analytics has simply revealed its estimates for the worldwide smart-speaker marketplace.

Symbol: Technique Analytics

Earlier and comparable protection

Apple HomePod assessment: Leaves a stain however now not a powerful affect

Apple’s first foray into sensible speaker marketplace has the sound and appears, however does it have the smarts?

Apple HomePod assessment: Nice sound, however it is trapped in Apple’s international CNET

Google House Max assessment: Sound this just right comes at a value

A sensible speaker that is huge and in fee.

Why I am eager about getting a HomePod (and it isn’t for Apple Track)

Whilst HomePod is designed to paintings perfect with Apple Track, it simply may make a very good Apple TV speaker. We discover that chance (and the search for simplifying our house electronics stack) on this article.

Amazon Echo Display assessment: A sensible speaker that displays up the contest

Amazon added a display and a digital camera to the Echo — and it is superior.

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