page contents Verification: 9ffcbb9dc8386bf9 What do golden retrievers and Samsung Note 9 owners have in common? Loyalty – News Vire
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What do golden retrievers and Samsung Note 9 owners have in common? Loyalty

Galaxy Note 9 front against books
Julian Chokkattu/Virtual Developments

The Samsung Galaxy Observe nine is right here, all $1,000 of it — however why must you purchase it over the bright Samsung Galaxy S9 Plus? In any case, it appears higher, prices rather less, and has necessarily the similar top-end options. In reality, the Observe nine is so very similar to the S9 Plus, there may be confusion over why it nonetheless exists in Samsung’s line up, in conjunction with rumors that this fashion is also the final of its sort.

We sat down with Paul Scott, Samsung’s head of product control within the U.Ok., to determine what makes the Observe nine particular, and whether or not that is the final time we’ll be speaking a few new Observe telephone.


Samsung likes to chalk up Observe customers as its maximum faithful lovers.

“After we have a look at our customers, a regular S shopper is other to a regular Observe shopper”

“After we have a look at our customers, a regular S shopper is other to a regular Observe shopper” Scott mentioned, when requested concerning the similarity between the 2 gadgets as of late. Bringing up marketplace analysis the corporate carries out, he instructed us, “Observe house owners are probably the most dependable.”

This received’t be the final time Scott refers to Observe house owners as dependable. Obviously captivated with now not best the Observe nine however Samsung itself, Scott idea again to how the Observe nine happened.

“The Observe has at all times been vastly in style — it’s virtually a neighborhood,” he mentioned. “We in reality listened to other folks concerning the Galaxy Observe eight to peer what they sought after within the Observe nine. What we heard was once efficiency and battery lifestyles. [Note owners] are probably the most dependable. They would like the an all-day battery, efficiency, the most efficient gaming, the most efficient show, and the most efficient sound.”

Galaxy Note 9 and Galaxy Note 8 comparison
Julian Chokkattu/Virtual Developments

Unquestionably the Galaxy S9 Plus has all this too? What makes other folks go back to the Observe nine?

“The S Pen is the differentiator for us, and it’s a characteristic Observe customers completely love,” Scott mentioned. “It’s nice to peer house owners come alive after they discuss it, and plenty of first time customers are so shocked through what it will possibly do. There may be a large number of, ‘I didn’t realize it may just do that.’”

Is the S Pen sufficient?

The S Pen does make the Observe nine other to the S9 Plus, however we’re now not certain it’s sufficient of a promoting level for somebody now not already a faithful Observe person. We’ve steadily struggled to discover a explanation why to make use of it, and a (small) choice of Observe house owners we surveyed thru an unscientific Twitter ballot additionally discovered they weren’t using it both. Samsung has made this 6th era pen higher than the final, with a Bluetooth connection so it really works as a far flung regulate, however its attraction continues to be restricted.

What makes other folks go back to the Observe nine?

Scott is going into extra element about what separates the Observe nine from the S9 Plus, bringing up the cooling gadget as one issue.

“We went from the usage of silicon to the usage of carbon fiber, which is three.five occasions higher at cooling as opposed to the Observe eight, plus 2.five occasions the volume of vapor so it cools down even sooner,” he mentioned.

What concerning the four,000mAh battery? The smaller three,500mAh mobile within the Galaxy S9 Plus is a vulnerable level, and struggles to final a heavy day. Scott and his group didn’t have statistics for the way the 2 examine, so we’ll look ahead to our long run check to find if the additional 500mAh capability makes that a lot wanted distinction.


We mentioned Samsung’s different two primary product bulletins, the Galaxy Watch — which Samsung additionally has high-hopes for — and the Galaxy Tab S4, with Scott commenting on Samsung’s power as a hardware producer and the benefits this brings in developing new era. There was once a good, forward-looking tone to his phrases. Is the brand new vary a primary have a look at a special Samsung?

galaxy watch announcement
Drew Angerer/Getty Pictures

“It’s a glance into the way forward for Galaxy,” Scott mentioned. “Each and every time we release a tool, we’re at all times creating, and we’ve had some milestone gadgets that experience put Samsung at the leading edge. First the Galaxy S9 and now the Observe nine.”

Samsung wishes this positivity nowadays, as rumors from within assets say the Galaxy S9 collection is also a milestone for the entire improper causes. Gross sales won’t succeed in 30 million this 12 months, making it the worst-selling Galaxy telephone made, in spite of being probably the most technically competent. Different reviews bringing up nameless assets say Samsung driven the Observe nine out previous than standard, probably in line with flagging gross sales numbers.

Observe legacy

It’s now not a wonder to listen to Samsung discuss buyer loyalty. However does this imply it’ll believe leaving gadgets that aren’t all that other to others at the back of, most likely to generate pleasure amongst new lovers with a foldable Galaxy X? Is there in reality a long term for the Observe collection? Scott smiles.

“Oh, completely,” he mentioned. “The legacy of the Observe will at all times stay and we’re taking it to the following degree with the Observe nine. We know the way dependable Observe lovers are.

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