Michael Jones brings management revel in in ecommerce, cell trade and Device-as-a-Carrier to Amplience as shoppers undertake its Content material Control platform globally
NEW YORK, August 14, 2018 — Amplience, the worldwide chief in cloud-based Content material Control and Asset Control Device-as-a-Carrier, lately introduced that Michael Jones has been appointed Leader Income Officer to fortify the corporate’s ongoing world expansion and assist shoppers ship compelling, customized studies that building up revenues. As Leader Income Officer, Jones is chargeable for all international advertising, gross sales, industry construction, buyer luck, skilled services and products and executing the corporate’s technique to draw manufacturers, outlets and client items corporations. He’ll report back to Amplience’s CEO, James Brooke, and turn into a member of Amplience’s government crew.
Michael Jones at Amplience
“I’m thrilled to welcome Michael to the crew,” mentioned James Brooke, CEO of Amplience. “Our shoppers are challenged to create extra and higher content material to proceed to interact with all of a sudden evolving customers, and they’re deploying our Retail Engagement Platform organization-wide and at exceptional scale. Michael’s revel in in scaling the buyer operations of rapid rising era corporations, mixed along with his deep working out of the demanding situations and alternatives that our shoppers face, make him the best spouse to take Amplience to the following degree. Michael and I will be able to paintings carefully in combination to proceed to pressure fast income expansion in EMEA and North The united states.”
With greater than 20 years of trade revel in, Jones has prior to now served in government roles at ChannelAdvisor (NYSE: ECOM), eBay (NYSE: EBAY), RetailMeNot (got by way of Harland Clarke) and maximum lately Anatwine (got by way of Berlin founded Zalando (Xetra: ZAL)). Jones may be recently at the Advisory Board of Divulge Cellular, a pace-setter in location-based advertising. Jones has a observe file of main and effectively serving to scale era corporations over the past 20 years.
“I’ve been within the retail era and ecommerce house for a few years and feature without delay witnessed the all of a sudden converting retail panorama,” mentioned Jones. “Nowadays there may be an acceleration of the blurring of the strains between on-line, offline and cell trade. With that blurring comes some vital center of attention spaces outlets and types will have to nail to win—ease of use, huge number of merchandise, rapid and unfastened delivery, aggressive pricing and plenty of other content material varieties to construct their logo voice and achieve out to customers on any instrument or display screen at any time. Amplience has advanced a platform that really empowers outlets to evolve to this converting panorama and prepares them for the long run, which is why I to find this to be such a thrilling alternative and why I’m extremely joyful to sign up for the corporate.”
Amplience lately introduced its a success $37M Sequence C investment spherical led by way of Octopus Ventures, with participation from Columbia Lake Companions. Ecommerce organizations around the globe depend at the Amplience platform for content material control, asset control and dynamic media supply at scale. With Amplience—lately identified by way of Aragon Analysis as a “Scorching Seller” in ‘Dynamic Enjoy Control’—advertising and ecommerce groups can paintings in combination to create high-performance, differentiated buying groceries studies, throughout any platform, that flip customers into unswerving shoppers.
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The Amplience Platform for Retail Engagement indicators the top of lately’s content material manufacturing bottlenecks for shops, reworking content material control to permit the supply of attractive buying groceries studies throughout all channels. Amplience permits the speed of unpolluted content material important to transform shoppers at each level of inspiration, using gross sales and productiveness – with out scaling up groups. Amplience serves greater than 200 of the arena’s main outlets together with Crate and Barrel, Gymboree, Mulberry, Store Direct & TUMI.
For more info at the Amplience platform and the Retail Engagement Platform, together with Dynamic Content material, please discuss with www.amplience.com.