page contents Verification: 9ffcbb9dc8386bf9 Rackspace buys RelationEdge, adding SaaS services to portfolio – News Vire
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Rackspace buys RelationEdge, adding SaaS services to portfolio

Rackspace on Thursday introduced it is obtaining RelationEdge, a Salesforce consulting spouse that can upload SaaS experience to Rackspace’s IT-as-a-Carrier portfolio. Phrases of the deal weren’t disclosed.

RelationEdge, based in 2013 in San Diego, California, is a privately held corporate that is helping companies leverage Salesforce generation, enhance their trade processes and use virtual advertising to enhance buyer engagement.

RelationEdge has places of work in a dozen towns throughout america, 125 workers, and it’s successful. Beneath Rackspace’s possession, RelationEdge will stay its emblem and present management, running with vital independence.

Gerard Brossard, EVP and basic supervisor of Rackspace Software Services and products, mentioned the purchase got here in line with buyer call for.

“Endeavor and midmarket corporations are more and more deploying SaaS programs to support trade processes throughout many departments, from gross sales and advertising to customer support, operations, HR, and finance,” he mentioned in a commentary. “Those programs are tough, but in addition complicated to enforce and dear to repeatedly stay up-to-date.”

Since privatizing in 2016, Rackspace has pivoted clear of competing as a cloud supplier and has as a substitute targeted extra squarely on buyer toughen products and services.

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